The term Jita Kyoei is one of the underpinning philosophies of judo that can go a long way to ensuring success in business.
Looking for mutual benefit in activities is the essence of what a service attempts to achieve. The business owner needs to make sure the busines will bring in enough revenue to provide for their living needs whilst at the same time providing the consumer with what they need or desire. It stands to reason that the happier the consumer is, the greater potential there is to earn a living.
Looking after other stakeholders and the community will not only benefit them but will in turn further improve the reputation of the business.
In short, ask your consumer what they want, provide a service that meets their wants and desires and consider the long-term benefits of maintaining the mindset of mutual benefit.
Speak to you next week!
Simon at your service
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